Syftet med denna studie är att mäta och analysera detaljhandlares uppfattningar om konkurrenshot utifrån fyra olika hypotetiska valsituationer, ett Choice Experiment. Urvalsgruppen bestod av cityhandlare inom ett geografiskt definierat område i Gävle stad i Sverige. Resultatet indikerar att cityhandlare uppfattar konkurrens mellan marknadsplatser i viss utsträckning. Dock indikerar resultatet att konkurrens uppfattas inom marknadsplatsen i högre utsträckning i jämförelse med konkurrens mellan marknadsplatser..

Research has shown that our numbers of choices are constantly increasing. In this paper, we investigate the choice-making process further with regard to satisfaction, recommendation propensity, confidence, and preference. The study focuses on two fitness clubs where product information is provided sequential to the participant. We examine if consumers who maintain their choice tend to be more satisfied with their choice and more willing to recommend the choice to a friend. If they are, why is this? We found that the participants who changed their choice claimed to be less satisfied and had less propensity to recommend the choice to a friend.

This work summarises some of the new choice theories and compares them with the neo-classical theories. It will deal with choice behaviour in situations with complex choice, such as may be encountered by board members or members of a co-operative company. The thesis discusses how choice may change if the rules of choice change. The hypothesis that people will vote differently depending on whether they choose a desired alternative or remove the undesired alternatives will be tested. .

Although English is commonly used in Swedish advertising, little is known about its effects. The purpose of this paper was to investigate how a Swedish or English language choice in product advertisements affects the effectiveness of the ad. Further, a local/global dimension of the advertisement was created to investigate how the results differ for local and global brands. Subsequently, an experiment was conducted where the effect of language choice on several well-established measures of ad effectiveness such as awareness, comprehension of the ad message, credibility, attitude and buying intentions was analyzed. In line with previous research, English in product advertisements is not completely comprehended since English is not the local language in Sweden.

The research done in the field of product completeness/incompleteness is limited. The lack of research causes a knowledge gap in the retailing industry, concerning the actual effects on consumer choice, as well as on the overall store evaluation. This report tests the current theories of the subject, and also further aim to explore the effects of completeness/incompleteness on consumer's product choice. The results display an inconsistent effect on consumer's product choice when the completeness/incompleteness in a grocery store is tested. Some products benefit by being incomplete, while others show no such effect.

For the last 50 years the amount of available consumer goods has exploded in number, due to improvements in production and technology. The problem is that the overall sales of many categories are stagnant and retailers are unwilling to grant the categories more shelf space. Therefore many categories are crowded with products and hard for consumers to navigate in. The purpose of this paper is to examine the effects of an assortment reduction on several variables relating to assortment perceptions, customer satisfaction and store choice. The study was carried out as an experiment with 127 participants.

Syftet med denna studie är att redogöra hur förskollärare ser på och använder sig av naturvetenskapliga experiment i förskolan. Studien ska ta fram vilka motiv och målsättningar en förskollärare har inför en aktivitet med experiment. Tidigare forskning visar att naturvetenskap och teknik inte varit så högt prioriterade i förskolans pedagogiska verksamhet. Därför så reviderade Skolverket Läroplanen för förskolan 2010, då bl.a. naturvetenskap och teknik fick ett större utrymme i den pedagogiska verksamheten.

Detta examensarbete behandlar pedagogers syn på experiment i skolans tidigare år i naturvetenskapsundervisningen. Vårt huvudmål med examensarbetet var att undersöka faktorerna som underlättar respektive försvårar utförande av experiment i undervisningen för grundskolepedagoger. Vi ville även undersöka vilka typer av experiment som utnyttjas samt vilka mål som pedagogerna vill uppnå med utförandet av experimenten. Studien har genomförts på tre olika skolor rund om i Skåne. Vi har med hjälp av intervjuer genomfört en kvalitativ undersökning.

Värphönor lever ofta i trånga burar och det tas lite hänsyn till deras naturliga beteende. Hönornas kognitiva förmågor kan ge oss kunskap om när deras välfärd kan vara hotad. Två experiment utfördes i syfte att undersöka om hönor kan ha deklarativa representationer av ett sandbad. Före experimenten depriverades hönorna från sandbad för att öka deras motivation. I experiment 1 fick de lära sig att springa i en gång till en målbox med strö som fanns bakom hörnet.

Tidigare forskning har påvisat att självkänslan är möjlig att tillfälligt förändra. Detta har undersökts genom experimentella studier där manipulationer av olika slag har genomförts. Manipulationerna har bestått av indirekta undersökningar om prestation och andra direkta undersökningar om individernas självuppfattning.Studien undersökte om direkt och indirekt manipulation påverkade självkänslan i två experiment. I Experiment 1 användes kunskapstest i geografi och i Experiment 2 skulle deltagarna avgöra om positiva eller negativa egenskaper passade dem. Resultatet visade att varken geografikunskaper eller egenskaper påverkade självkänslan.

In this survey I have been trying to find out which factors influence the students? choice of instrument. I hope to, through the results, gain knowledge about how to reach interested students in my future work as a trombone educator.I have let 15 students that have played trombone in the County Music Academy one to three years, answer my inquiry concerning their choice of instrument. The students? parents were also asked to give an explanation to what they think made their child play the trombone and whether they tried to influence their child in the choice of instrument.

Language choice is a required course in years 6-9 of compulsory school. Those who do not wish to study a Modern language of French, Spanish or German may choose language choice English or language choice Swedish instead. These two courses are meant to provide students with additional support and advanced work in those subjects. Although grades are given in Modern Languages, language choice English and Swedish do not merit a grade. Neither language choice English nor language choice Swedish has a set curriculum or syllabus.

This essay puts its focus on examining vendors? underlying decision criterias when choosing an estate agent at the purpose of selling an apartment. The purpose is on one hand to expound the knowledge of the vendor?s decision process and on the other hand to evaluate how the choice of an estate agent is perceived to the vendor. By nine interviews we explored what reasons made vendors choose their agents and whether they were contented with their choice.

The background of this study is the fact that it nowadays is more common to grow wheat after wheat. Usually we plow every autumn to remove the straw, and we wanted to study the effect of alternative methods to do it. We have done this experiment to answer the question if no tillage is better than conventional plowing. The results of the field experiment indicate that there is a link between plant establishment and the choice of equipment, but also a higher weed pressure in experimental plots with only ground tillage. The equipments which left much straw on the top of the ground the problems with fungi were more severe.

Sammanfattning/Abstract Syftet med undersökningen är att kartlägga fysiklärares utgångspunkter, intentioner och tillvägagångssätt med experiment i fysikundervisningen genom en kvalitativ metod där vi nyttjat semistrukturerade djupintervjuer av yrkesverksamma fysiklärare. Resultatet analyserades och användes sedan som grund för en diskussion om vad resultatet innebär för elevernas inlärning. Studien visar att intervjuade lärare tenderar att inte utgå från kursplanerna och eleverna i tillräcklig utsträckning, utan har istället läromedel som utgångspunkt. Den viktigaste intentionen med experiment för de intervjuade lärarna är att eleverna genom experiment skall kunna koppla ihop teori med praktik. Lärarna använder sig mestadels av slutna experiment, bl.a.